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Dr. Alyssa Dweck & Rachel Braun Scherl are here to introduce you to the most fascinating inventors, investors, thought leaders, and healthcare professionals who are in the Business of the V.
If you are a woman, know a woman, have a business, or care about your v health and wellness, this is the podcast for you.
Dr. Alyssa Dweck is a gynecologist, surgeon, and author. She’s an expert on V health who explores what’s on other women’s minds when it comes to periods, hormones, breasts, butts, and sex.
Rachel Braun Scherl is a marketing strategist, business builder, and vagipreneur - a person in the business of women’s sexual and reproductive health. It’s complicated!
Episodes
Jul 29, 2026
Jul 29, 2026
35 min
Fertility care, IVF, and egg freezing are becoming more democratized. This week’s guest believes there should be modern, tech-enabled clinics to provide these family-building services. Dr. Fahimeh Sasan is a board-certified OB-GYN who is the Founding Physician & Chief Innovation Officer of Kindbody. Hear why she decided to join the fertility care business as a practicing doctor, why there’s a limited number of certified fertility care practitioners, how the patient journey works at Kindbody, the company’s incredible partnership with Walmart, and importantly, how to find out if your employer offers Kindbody family-building benefits. Tune in to this episode to learn more about the new generation of fertility care, IVF, and egg freezing benefits.
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Jul 15, 2026
Jul 15, 2026
26 min
Technological advancements continue to become available at an accelerating pace. The opportunities sometimes seem limitless. Can technology provide lifelong women’s wellness, from birth control to perimenopause? This week’s guest sees the power of technology every day. Dr. Kerry Krauss is a board-certified OB-GYN who is the Senior Medical Advisor of Natural Cycles, the only FDA-cleared birth control app. Hear how she’s using her medical expertise to help more women and help build the business, how the birth control app works, how they’ve evolved to care for the stages of lifelong women’s wellness, what makes Natural Cycles unique in the digital contraceptive space, and their competitive advantage when it comes to women’s health & wellness. Tune in to this episode to empower every woman with the knowledge she needs to take charge of her health.
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Jul 1, 2026
Jul 1, 2026
25 min
If you’re struggling with fertility, you have options. This week’s guest is here to provide them. Dr. Jaime Knopman is a double board-certified OB/GYN and reproductive endocrinologist who serves as the National Director of Fertility Preservation for CCRM Fertility of New York and the Medical Director of The Chick Mission, a nonprofit supporting young adult cancer patients facing fertility challenges. She’s also the author of Own Your Fertility: From Egg Freezing to Surrogacy, How to Take Charge of Your Body and Your Future. Hear how egg freezing technology & surrogacy have advanced in recent years, the history of egg freezing, what the costs look like for egg freezing & surrogacy, whether we can extend the life of ovaries, and the age she recommends freezing eggs. Tune in to this episode to help more mothers navigate fertility and benefit from egg freezing & surrogacy.
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Jun 17, 2026
Jun 17, 2026
30 min
It’s not easy for ovaries out there. That’s what this week’s guest is all about. Alisa Vitti, Founder & CEO of FLO Living, used her personal journey to create a platform to help over half a million women. FLO Living is the hormonal health platform to help women from their first period to their last. Hear how she formulates their supplements, how to inspire patients to try a new solution that could be exactly what they need, the research behind FLO Living, the impact of Endocrine-Disrupting Chemicals (EDCs) on women’s health, and information about GLP-1s. Tune in to this episode to help end unnecessary hormonal suffering.
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Jun 3, 2026
Jun 3, 2026
22 min
Chemo doesn’t have to mean hair loss. This week’s guest, Kate Dilligan, Founder & CEO of Cooler Heads, describes what she wished had existed during her cancer treatment. Cooler Heads is the home of Amma, an FDA-cleared Scalp Cooling System that helps cancer patients reduce hair loss during chemotherapy. Hear what most people don’t realize about hair loss during chemo, and the logistics of how Amma works. Kate also shares how her team measures the success of Amma and Cooler Heads. Tune in to this episode to help keep cancer treatment more private for those undergoing chemotherapy, and to help manage a very disruptive side effect of some treatment.
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May 20, 2026
May 20, 2026
23 min
Only 15% of U.S. women aged 45-64 have received a menopause diagnosis, despite 100% of women ultimately going through it. This week’s guest has a vision to change that. Sam Smith is the Co-Founder & CEO of Amissa, who turns menopause symptoms & wearable data into visit-ready documentation that supports clinical decisions & efficient healthcare delivery. Hear how Amissa makes it easy for women to see their menopause symptoms, how their wearable data is utilized, how they keep the interaction between patients & physicians seamless, and the benefit to physicians. Learn how Amissa developed its perimenopause & menopause solutions to create a win/win/win for patients, physicians, and payers. Tune in to this episode to hear about a solution to provide better healthcare for women experiencing perimenopause, menopause, and postmenopause.
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May 6, 2026
May 6, 2026
22 min
This week’s guest is the definition of persistence. Samantha Miller is the Co-Founder & CEO of Cadence OTC, a company whose mission is to increase over-the-counter (OTC) access to safe, effective, affordable contraceptives for everyone everywhere. The company owns the rights to 3 of the most popular oral contraceptive formulations, and are in the process of moving the birth control pill over-the-counter, so everyone can buy it without a prescription or insurance. Hear the hurdles Samantha and the team have faced over the past decade in business, the creative ways they have found to appeal to customers, and the strategies they have employed including partnering with telemedicine. Learn how their No Expiration Guarantee works, and listen as Samantha shares the biggest lessons she learned as a women’s healthcare entrepreneur. Tune in to this episode to make the Morning After Pill, birth control pill, and oral contraceptives more accessible for all.
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Mar 18, 2026
Mar 18, 2026
29 min
This week’s guest is a leader of a company that’s a huge victory for womankind. Dr. Janet Choi is the Chief Medical Officer of Progyny, who provides comprehensive fertility, family building, and women’s health benefits for a global workforce. Hear how they’ve expanded their family building benefits over the years, the types of fertility benefits they offer, how they sell these women’s health benefits to employers, the impressive feedback from physicians in their network, and how they find healthcare providers to work with. Tune in to this episode to spread the availability of life-changing fertility, family building, and women’s health benefits.
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Mar 4, 2026
Mar 4, 2026
27 min
Women’s health is so complicated. We are frustrated we don’t see more fundamental research in women’s health. This week’s guest is changing that. Katie Schubert, President & CEO of the Society for Women’s Health Research (SWHR), is a national thought leader dedicated to advancing women’s health and promoting research on sex differences to optimize women’s health. Hear how SWHR chooses what to research in women’s health, how they approach generational areas of interest like environmental toxins, how the organization is funded, how long it takes to change policy on women’s health, and the signs of progress. Tune in to this episode to make women’s health mainstream.
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Society for Women’s Health Research (SWHR)
Society for Women’s Health Research (SWHR) LinkedIn
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Feb 18, 2026
Feb 18, 2026
32 min
There have been plenty of advancements in women’s healthcare & sex ed over the years. The reality is, we still have such a looooooooooooong way to go. That’s the focus of Dr. Maria Sophoclese, a Gynecologist, Women’s Health Advocate, Menopause Problem Solver, Documentarian, and Author of “The Bedroom Gap: Rewrite the Rules and Roles of Sex in Midlife.” Hear what she learned speaking with patients every day, how we can modernize both women’s healthcare & sex ed, the staggering stats about sex ed in the US today, why the porn industry is still so incredibly biased towards men, and what healthcare workers can do to improve the lives of women. Tune in to this episode to advance healthcare for women & sex ed for all.
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The Bedroom Gap: Rewrite the Rules and Roles of Sex in Midlife
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